Route 66. The Main Street of America. Long ago the old double 6 morphed into something more than a mere highway. It has a dedicated international fan club. It is the stage used for the introduction of an array of products from electric Harley Davidson motorcycles to insurance in Australian.
How did this happen? How did this highway come to symbolize the quintessential American road trip? Will the highways popularity continue into its centennial and beyond?
Join author Jim Hinckley for a fun filled, fast paced look at the most famous highway in America.
Today's program is sponsored in part by the Roadrunner Lodge in Tucumcari, New Mexico, and the iconic Wagon Wheel Motel in Cuba, Missouri.
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